Courses
Two courses, taught from real decisions at scale.
Both run as small, live, application-based cohorts. Join a waitlist to get first access and an early-cohort rate.
JComing soon
The Judgment Course
Most product decisions aren’t resolved by data — they’re resolved by judgment, exercised under ambiguity, time pressure, and conflicting incentives. This is a course on the part of the job no framework covers: deciding well when the evidence runs out.
Who it's for
Senior PMs and product leaders who keep hitting decisions that data won’t settle.
Sample modules
01When data doesn’t resolve the debate
02Speed vs. correctness — and when each is the right bet
03Reading second-order effects before you ship
04Defending a number nobody wants to defend
Taught from real decisions made at scale — the Zepto ad-to-GMV ceiling, Walmart’s Action Feed prioritization, teaJunction’s trust mechanisms — not from theory.
View the full course →Small, live, application-based cohort. First to know, first access, discounted rate.
AIComing soon
A1FP — AI First Principles
A course for product leaders who want to reason about AI from first principles — to understand what the systems can and can’t do, where trust comes from, and how to build with them — rather than just wiring up the latest model.
Who it's for
Product leaders who want to reason about AI, not just use it.
Sample modules
01What a model actually is — and isn’t
02Where trust in an AI system comes from
03Designing the human-in-the-loop that survives scale
04The GenAI speed trap and how to steer through it
Built from shipping AI products from CategoryIQ through Walmart’s AI roadmap (under-20% to 90%+ team AI WAU) to Zepto Ads.
View the full course →Small, live, application-based cohort. First to know, first access, discounted rate.